Ford Mustang Mach-E: The eSUV meant to rock the EV Market status quo

Everything in Ford’s entrance in the upper EV market speaks volumes about the company intention of disrupting it.

It starts with the choice of the Mustang brand, the most evocative the company owns, bringing along the iconic galloping horse logo in the front. It goes on with specifications and technological solutions crafted to match and win over some of the most envied and desired competitors, the ones that have already been established as market leaders. It ends with a range of models and prices that is finely designed to capture as completely as possible its designed market segment.

Image from www.ford.com

The body line is the same as the current Mustang, with minimal improvements here and there to increase the car aerodynamics. The most notable change is the main front grille, that has been replaced by a solid panel. This has been done for two reasons: first, its main purpose is defeated by the absence of an internal combustion engine; second, it allows for the introduction of a front trunk.

Two different battery pack sizes and two transmission configurations are available, creating a model matrix of four standard models. The RWD edition allows for a slightly longer range, while the dual electric engines AWD transmission guarantees optimal traction even on hostile terrains or in severe weather conditions.

For those looking for top performances, the GT model will be available in the second half of 2021. It will feature 465 HP and will be able to accelerate from 0 to 100 Km/h in 3’’5.

image from www.ford.it

Regarding battery sizes, the LR variant comes with a 98.8 kWh cell pack, the SR with 75.5 one. This allows the single-engine, extended battery model, to get to a significative 600 Km calculated range, i.e. over the 400 miles threshold. A value that only one brand could list in their product sheets, so far.

Obviously, all the tech goodies we have been getting used to get when it gets to EVs, are there. Just a few examples: 360° camera view, adaptive driving assistance, keyless operation.

As other brands have already done, a pre-order campaign is ongoing, and reports have been around that about 80% of the 50.000 vehicles scheduled for 2021 have already been reserved.